With every Olympic and Paralympic Games, Comcast NBCUniversal redefines the way millions experience all the moments of inspiration and action. "Its about resilience and adaptability. Despite these favorable projections, Comcast is currently trading at the lower end of its five-year multiple, at only 10.6 times the forward consensus EPS. Making this experience possible is our global technology platform which enables us to streamline innovation across our growing portfolio of entertainment devices, connecting millions of customers to the amazing moments and experiences only the Olympics can deliver.". In the first of several TV ads that it will run during coverage the forthcoming Winter Olympics, Comcast Business focuses on the inspiring story of Paralympian gold medalist and business owner Mike Schultz. The campaign from Gale placed Olympians such as cyclist Kristin Armstrong and karate competitor Ariel Torres in a secret training room behind the fridge of a grocery store, and then captured the candid reactions of shoppers once they discovered what was happening behind the milk jugs. Despite facing headwinds in the lower-end broadband market, the company has managed to grow domestic broadband revenue by 5% and international connectivity by an impressive 18%. Play brings the world together, the endline reads. But cable subscriptions continued to decline with 614,000 customers cutting their subscriptions. It was joined by Australia, the UK, New Zealand, Canada and Lithuania. Revenue for the first quarter of 2022 increased 14.0% to $31.0 billion. Last Sold Price. Revenue from Comcasts media and experiences segments, which includes NBCUniversal, fell 10% to $10.26 billion. Subscribe to my Substack to get my latest and most complete analysis before anyone else -- It's free: https://zenanalyst.substack.com/. People from all walks of life, children and adults, chefs and astronauts, become energized with the athletic spirit after a young girl asks her XFINITY X1 remote to show her the 2020 Tokyo Olympics and begins conducting. Optimize TV Ad Spend With Q1 2023 Insights. Find greatness in the making, the endline reads. into the company's performance, we will explore the strategic reorganization into two reportable units, the success of its Connectivity & Platforms and Content & Experiences businesses, and the growth of its wireless and streaming services. This faster EPS growth is expected to be driven by improvements in operating margin, which is forecasted to reach 19.4% in 2024. NBC also owns the streaming service, Peacock, which would . To ensure the most secure and best overall experience on our website we recommend the latest versions of, Internet Explorer is no longer supported. 2 Beds. I am not receiving compensation for it (other than from Seeking Alpha). With sales expected to decline by 1.1% in 2023, the company's performance could surpass these estimates if it continues to execute effectively, as demonstrated by the anticipated revenue growth of 2.8% in 2024. business owners nationwide. The epic tale begins in 2008 when, amid a successful snowboarding career, Schultz was involved in a crash that led to the amputation of his left leg below the knee. That makes us. Created with Adam&EveDDB, the campaign features Olympians including swimmer Kathleen Baker, track and field star Allyson Felix and Team USA surfer John John Florence, who will be part of the sports debut in Tokyo. About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy & Safety How YouTube works Test new features Press Copyright Contact us Creators . Optimize TV Ad Spend With Q1 2023 Insights. Comcast today announced customers nationwide can experience all the excitement and inspiration of the Winter Games through a new, simplified viewing experience available across the companys entertainment platforms. Xfinity: Olympic anthem gets a refresh for TikTok in new Comcast campaign The work, created by Goodby Silverstein & (Chipotle first introduced the wrappers in 2011 to celebrate its 18th anniversary. Lola Heather - Comcast Commercial - NBC Olympics 2022 Please. Atkinson connected with a music production house in New York, and after hearing his work, they invited him to join the Olympic commercial project. Here to reduce financial suffering. $637,000. Its about resilience and adaptability. Even the guitar player outside a coffee shop joins in the excitement of the blaring trumpets and crashing symbols, punctuated by mooing cow. Peacock subscribers grew more than 60% to 22 million, and Comcast said revenue from the streaming hub was up 45%, to $685 million. Ed Helms and Evander Holyfield star in Xfinity campaign | Ad Age Anything spot focuses on Team USA Paralympian snowboarder Mike Schultz. The success of Comcast's wireless business and the rapid growth of Peacock, with a 60% YoY increase in paid subscribers, highlight the company's ability to innovate and adapt to consumer demands. The editors will create dedicated playlists for all 15 Olympic sports, unique playlists for the most-popular athletes, and curated themed playlists, such as Gold Medal Moments, Best of Team USA, Record-Breakers, Epic Celebrations and more. . Schultz designed and built his own prosthetic leg from scratch, not only getting himself back into competition, but also eventually transforming the high-tech idea into a successful business. Comcast Reports 1st Quarter 2023 Results - Yahoo Finance . He invented Moto Knee, an adaptive prosthetic used by military personnel, athletes and other amputees who want to maintain an Reconciliation of Media Revenue Excluding Olympics and 2022 Super Bowl . On X1, customers can choose their favorite sports in just a few clicks to customize their Olympics destination, making it easier to find and set alerts for the live coverage and on demand highlights they care about most. Justin Allgaier, Austin Hill and John Hunter Nemechek completed the top five. While the media and communications landscape continues to evolve rapidly, Comcast's strategic investments in high-margin businesses, disciplined cost management, and unwavering commitment to shareholder value position it well for continued growth and success in the coming years. Returned from injury to win his fourth state championship in 2023. Moreover, Comcast's ability to generate $3.8 billion in free cash flow during Q1, while simultaneously investing in its network and theme parks, is a strong indication of the company's financial health. IWU alum composes music for Xfinity Olympic commercial. The outlook for free cash flow appears to be robust, as capital expenditure growth is expected to peak at $12.6 billion in 2024, with the consensus forecast anticipating a modest 1.5% increase to $12.8 billion. Though not every brand ponied up the bucks to become official ring bearers, a number of high-profile companies will be promoting their message during the games, either in NBC ad buys or on their own channels. PHILADELPHIA--(BUSINESS WIRE)--Comcast today announced customers nationwide can experience all the excitement and inspiration of the Winter Games through a new, simplified viewing experience available across the companys entertainment platforms. Shultz, already a successful snowboarder, was involved in a serious snowmobile accident Dec. 11, 2019. Etsy isnt the first brand that comes to mind when you think of Olympics advertising, but the online retailer found a way to tap into the fever of the games in a spot from 72andSunny that draws parallels between its makers and top athletes. against people using his own products," said Jim Elliott, executive creative director, Goodby Silverstein & Partners. The decision to reorganize the business into two reportable units, Connectivity & Platforms and Content & Experiences, reflects a strategic move to better align with the evolving media landscape and highlight growth opportunities. Check out our FAQ Page. 972 Sq. That's out of about 34 identifiable people in the commercial. The 4K HDR coverage will include the Opening and Closing Ceremony (live) and each night's live NBC primetime show which includes recorded events. Comcast will interrupt its commercials with the Olympics. Milk Processor Education ProgramGot Milk? carterdayne/iStock Unreleased via Getty Images. record. This analysis aims to provide an insightful look into Comcast's future growth potential and current valuation. PHILADELPHIA--(BUSINESS WIRE)--Comcast NBCUniversal today announced the launch of the NBC Olympics VR by Xfinity app. Comcast said it managed to boost profit during its fiscal first quarter even as it navigated a dip in media advertising and slowing growth among broadband subscribers, yet boosted U.S. subscribers to its Peacock streaming hub to 22 million. Have questions about this ad or our catalog? About Press Copyright Contact us Creators Advertise Developers Terms Privacy Press Copyright Contact us Creators Advertise Developers Terms Privacy Surprise', XFINITY TV Spot, 'Tree Removal' Featuring Judy Greer, Mary Faber, Marcus Toji, XFINITY 10G Network TV Spot, 'Bring Your Kids to Work Day', XFINITY 10G Network TV Spot, 'Bring Your Kids to Work Day: $19.99', XFINITY 10G TV Spot, 'Cuando tena tu edad' [Spanish], XFINITY TV Spot, 'Moving Is a Breeze' Featuring Ego Nwodim, XFINITY 10G Network TV Spot, 'Pelcula de dinosaurios' [Spanish], XFINITY TV Spot, 'A&E Crime Central: Free This Week', XFINITY TV Spot, 'Tree Removal: $35' Featuring Judy Greer, Mary Faber, Marcus Toji, XFINITY TV Spot, 'Aguas Frescas' [Spanish], This site uses cookies to provide you with a great user experience. . To ensure the most secure and best overall experience on our website, we recommend the latest versions of. 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Comcast's Winter Olympics viewing experience will be available across the company's U.S. entertainment platforms, including Xfinity X1, Xfinity Flex and XClass TV, and feature a comprehensive . Additionally, new features and capabilities on X1 will make finding their favorite sports and athletes simple and easy, whether on TV or across mobile devices with the Xfinity Stream app, and include: X1 will offer customers access to all 180 hours of NBCs 4K coverage with Dolby Vision HDR and Dolby Atmos immersive audio, including live coverage of the nightly primetime show in most markets and the Opening and Closing Ceremonies. It shows a host of athletes having a ball in the pool, on the field and in the court while singing a nursery rhyme-like tune. Activate your account. Any views or opinions expressed above may not reflect those of Seeking Alpha as a whole. Comcast Boosts Q1 Profit Despite Slowing Broadband, Ad Sales; Peacock U.S. Subs Rise to 22 Million. The brand is also bringing back gold foil-wrapped burritos for a limited time to celebrate American athletes who will be competing at the games. Making this experience possible is our global technology platform which enables us to streamline innovation across our growing portfolio of entertainment devices, connecting millions of customers to the amazing moments and experiences only the Olympics can deliver.". Our assessment of the Q1 results indicates that the strong performance in high-margin Connectivity & Platforms business, which showcased a year-over-year margin expansion of 160 basis points, is a testament to Comcast's disciplined investment and growth strategy. Reconciliation of Media Revenue Excluding Olympics and 2022 Super Bowl (Unaudited) Three Months Ended March 31, (in millions) 2023. It focuses on the emotional and mental aspect of athletes health and depicts how dogs have brought support to two skateboarders, Brazils Leticia Bufoni, who qualified for this years Olympics, and Dashawn Jordan, who just missed making the U.S. team. I am not receiving compensation for it (other than from Seeking Alpha). This energy, XFINITY says, represents the inspiration invoked by the Team of Tomorrow, and you can find it even in your living room. Adjusted Net Income . Combination of New Winter Olympics Hub and Award-winning Voice Remote Make It Easy to Follow Every Minute of The Action, In an Olympic Games First, Customers Across the Companys Entertainment Platforms Can Enjoy all the Olympic Action Free. The brand push illustrates how Visa serves as a network working for everyone. The new identity, which features a wordless flag-like icon as well as a reworked wordmark, also appears in the ads. IWU to Add Marching Band in 2021. We are here to help! Earnings-per-share is projected to remain relatively flat in 2023 at $3.63, with an acceleration of 13.4% to $4.11 in 2024. This story, like the stories of so many businesses that are finding a way forward, is a reminder of why we do the work we do., Every athlete has a story. Comcast TV Spot, 'Show Me the Olympics' - iSpot.tv fast-paced action sport he loved, Schultz designed and built his own. Additionally, staying relevant in the content production space will require continuous investments, as streaming platforms vie for viewers' attention. 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